At LADYfabrics - Textiles with Integrity - "WE CARE"

Come to LADY Fabrics for Your Ultra Luxe Wools

Come to LADY Fabrics for "Head Turning" Colors

New for 2012 - LADYs Ultra Soft Touch LUXE

Discover More ... www.ladyfabrics.com

Discover more ... about our SAFE Textiles ... watch the movie below

The Confidence In Textiles

Oeko-tex100 and LADY Fabrics Corporation

Certified SAFE Textiles for you, the ones you love and the world.

Discover more, watch the videos below ... there's no obfuscation here!

Oeko-Tex100 - Home Movie

A Wake-Up Story from Healthy Child Healthy World on Vimeo.

Need We Say More ... "click" on Teddy and discover more !

A Proud Member of SFC, Sustainable Furnishings Council

Furnish a Better Future
www.sustainablefurnishings.org

LADY's Sustainable Focus going forward:
ecological integrity and social equity.

We CARE.

in keeping with Hopenhagen

Wool is 50 per cent carbon = the ideal fibre to reduce global warming: http://www.abc.net.au/rural/vic/content/2009/11/s2747478.htm

Knowing Your Eco Astute Consumer Targets

Knowing Your Eco Astute Consumer Targets, via

NMI LOHAS Segmentation Model

•LOHAS™ (19% of U.S. adults): LOHAS consumers are dedicated to personal and planetary health. Not only do they make environmentally friendly purchases, they are active stewards of the environment.

•NATURALITES™ (15% of U.S. adults): This segment has a strong personal health focus through consumables. They are not, however, as committed to the environment nor driven to purchase eco-friendly durable goods.

•DRIFTERS™ (25% of U.S. adults): These consumers have good intentions, but factors other than the environment influence their actual behavior. They are, however, driven to sustainability based on the trendiness of the topic.

•CONVENTIONALS™ (24% of U.S. adults): This very practical segment doesn’t have far-reaching green attitudes, but they do have environmental behaviors such as recycling and energy conservation.

•UNCONCERNED™ (17% of U.S. adults): Simply put, the environment is not a priority to consumers in this segment.

"Social responsibility and environmental concerns are important to an increasing number of corporations," said Steve French, NMI Managing Partner. "Through MRI’s Survey of the American Consumer, marketers can more deeply profile key LOHAS segments. Moreover, because of MRI’s extensive media usage information, they can develop media and promotion plans to successfully reach these groups."

"For instance," continued French, "consumers in the 'LOHAS' segment are more likely to be heavy Internet or Magazine users than are the 'NATURALITES', while 'NATURALITES' are more likely to be heavy TV users than are consumers in the 'LOHAS' group. This is an important insight for marketers wishing to reach these segments."

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LOHAS is an acronym for "Lifestyles Of Health And Sustainability", a consumer segmentation system that classifies consumers according to their behaviors and attitudes toward the environment, social issues and corporate social responsibility. http://www.lohas.com

Natural Marketing Institute (NMI) and Mediamark Research & Intelligence (MRI) are pleased to announce that they have integrated NMI's LOHAS consumer segmentation model with MRI's Survey of the American Consumer database. http://www.nmisolutions.com/
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It’s a fact > WOOL is 50 per cent carbon which has been captured from the atmosphere. A kilogram of wool stores the equivalent of 1.3kg of CO2 = the ideal fibre to reduce global warming: http://www.abc.net.au/rural/vic/content/2009/11/s2747478.htm

Truly, the pendulum is swinging back to a desire to embrace "things" that have intrinsic value (aesthetic and performance) ... like wool.

RAPID RENEWAL . LOW EMITTING MATERIAL . CERTIFIED SAFE
NATURAL PERFORMANCE DRIVEN FABRICS
LADY’s Wool is planet-friendly made from the simple combination of sunlight water and grass. It is made of up to 50 per cent carbon stored in a stable form. It is renewable has the ability to biodegrade without harm to the environment and can be recycled.LEED-Credits abound within. Our wool is a certified SAFE textile for you the ones you love and the environment. Furthermore it takes significantly less energy to produce wool products than man-made fibre products, and this ensures CO2 emissions are kept very low. Therefore the increased usage of wool can positively reduce the level of greenhouse gases in the atmosphere. Wool also gives advanced and developing countries alike the opportunity to reduce their reliance on fossil fuels.

Certified SAFE Textiles .. for the ones you love and the environment

The Consumer Products Safety Commission (CPSC) has determined that textile-based products certified according to the Oeko-Tex Standard 100 comply with the lead content limits specified in the Consumer Products Safety Improvement Act, a new federal law that goes into effect in August 2011.

LEED Credits abound with Natural Sound Abatement ecoMaterial

LADY’s Oeko-tex certified SAFE, Soft Touch ecoWools are in addition to being LEED rated as low emissions and rapid renewal materials; they can also improve indoor air quality, compared to synthetics, because they “have the ability to absorb sulphur dioxide, nitrogen dioxide and formaldehyde (and not re-emit)” An additional add-value benefit; The Consumer Products Safety Commission (CPSC) has determined that textile-based products certified according to the Oeko-Tex Standard 100, comply with the lead content limits specified in the Consumer Products Safety Improvement Act, a new federal law that goes into effect in August 2011.

Animal Welfare and the Environment ... click on the sheep and read more.

NeoCon 2009 ... Wool's every where ! Naturally.

Add a touch of True Sustainabilty, Naturally to your Fabric Collections...
try LADY... we care.

at LADY we deliver ... SAFE Textiles for You and the ones you love. 100% Natural Textile delivering High Performance, Top Quality, Price Friendly.

We Listened ... We Heard ... One Hand clapping in the forest.

Certified SAFE Textiles ... we care.

Oeko-tex = Certified Safe Textiles

Oeko-Tex Certified, SAFE.
All LADY's Soft Touch ecoFabrics are Oeko-tex Certifed.
Certifed SAFE for Peace of Mind and the Environment and may contribute to LEED Certification
in many areas.

Okeo-Tex Q&A Brochure
“click”above for the brochure.

Oeko-Tex Confidence in Textiles - Worldwide Brochure
“click” above for the brochure.

Totally Transparent.... Certified Safe and Green

LADY's Naturally Intelligent

Soft Touch ecoFabrics

Certified SAFE by the #1

Global Green Label... OEKO-TEX

for those who care.

upholstery . drapery . panel

Cut Yardage/QuickShip Program... great inventory control, Buy the way You want... When You want, naturally.

Quick Ship . Cut Yardage 100% Wool Woven Felt and Crepe.
Performance Driven, naturally, 80,000MD and 40,000MD cycles.
Certified SAFE by Oeko-tex and may also contribute to LEED Certification in many areas
with these top quality low emissions and rapid renewal fabrics

Soft Touch ecoWool Felt ... certified SAFE

Certified SAFE for peace of mind and the environment by the #1Global Green Label ... OEKO-Tex ... may also contribute to LEED Certification in many areas.

Questions/answers/or BUY > Te: 416.785.1959 Em. ladytex@rogers.com

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LADY's Xtreme Performance Fabrics... performance and value driven

LADY ... when you're looking for Sustainability and Authenticity

Sustainability and Authenticity are naturally found in our top quality certified SAFE textiles ...

searching for stability, calm, confidence, a sense of being real, true and enduring ... come to LADY
We Care.

LADY's Wool ... discover why the Astute Designers use wool.

"click"on the SHEEP below, to discover more.

2009 Year of the Natural Fibers...

... from LADY naturally ... click below to discover more !

A Great Traditional Body, Soft Hand ... SAFE for All

LADY's Naturally

Intelligent

Soft Touch ecoFabrics

Certified SAFE by the #1

Global Green Label

OEKO-TEX

for those who care.

upholstery . drapery . panel

A Voice Enhancement

Quality.Value.Transparency.Safety

Peace of Mind Fabrics ... we care.

Quality.Safety.Transparency.Value.JIT Delivery

Why the Astute designer comes to LADY

... all natural must haves ...

SAMPLES ... just ask.

"click" below ...
ladytex@rogers.com

LADY's ADELAIDE II - Performance Driven, Naturally

SOFT AND SAFE ... Naturally

are you ready ?